James has endorsement contracts with Nike, Sprite, Glaceau, Bubblicious, Upper Deck, McDonald's and State Farm. James and Ice Cube have paired up to pitch an extra hour for ABC based on James' life.
James has received criticism from the Cleveland fans and critics to participate in the Cleveland Indians home games against New York Yankees had a Yankees hat. James became the first black man to appear on the cover of Vogue, Gisele Bundchen is.
